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Google launches AdWords-like Promoted Hotels
The new ad format in Google Hotel Finder, which pits online travel agencies bidding against hotels for ads about their own properties, is called Promoted Hotels. The existence of the new ad format was...
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US travel marketers increasing digital ad spending as Google tweaks the rules
Oh, the complexity of paid search. That’s the theme running through the eMarketer June report on digital ad spending for leisure travel in the US. eMarketer estimates that US online leisure travel ad...
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